SALE! It’s that time of year again when you can’t turn around without seeing a sale sign in every window.
Fashion retailers are always a step (season) ahead of the consumer. Lucky for us, that means we can reap the benefits of discounted prices as stores make way for new inventory.
Whether you are a fashion lover or not, sales can bring out the worst in us. It’s so easy to get sucked into the impulse buy, purchasing things in the heat of the moment because it was on sale. It’s as if the mezmorizing red price tags are talking to us: “psst….over here….the orange tie-died skinny jeans. I’m the pair you never-knew you always wanted and now you can’t live a second without. I’m 40% off the 50% off of the 25% off rack! What a steal!”
As a wardrobe consultant, I am constantly on the hunt for pieces at a great price for my clients. I know how important it is to make the best use of a great sale without succumbing to the impulse. In order to help you do the same, I have listed a couple tips in the S.A.L.E.S. acronym.
S: Seize the moment. Now is the time to buy that trend/piece you have your eye on. Since Fads and trends come and go so quickly, and you may not want to throw a ton of money at them (unless of course your budget allows you to), so a good time to try them is when they are at a discounted price. Hot this season: jumpsuits, platform heals, and fringed anything!
A: Accessories, accessories, accessories. They are always the easiest (and least expensive) way to add a pop of color to an outfit, and/or to update your wardrobe. Keep an eye out for fedoras, dainty gold pieces, rings to stack, and statement necklaces.
L: Look in your closet first!!! Sounds basic, but this is often a step that is missed. It is so important to take inventory of what you have before you hit the stores. That way, you won’t come home with duplicates, or something that doesn’t go with anything in your wardrobe.
E: Essentials. You can never go wrong shopping for wardrobe basics, especially when they are on sale. Essentials include pieces like a well fitting pair of jeans, classic nude pumps, a great white blouse. Apply the 70/30 rule. 70% of your budget should go on quality wardrobe basics.
S: Statement. Statement pieces are the ones that will make an outfit unforgettable. Think about your personality when shopping for the perfect statement piece. Are you sassy and colourful, or are you more classic and conservative? A great statement piece could be a bold jacket, a unique purse, a chunky necklace…
Keep this acronym in mind when step into the next store with a sale sign in the window. Have fun buying amazing pieces you won’t regret, and BEWARE of the orange tie dyed skinny jean calling your name.