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Author Archive: Jess Howland

Jess Howland is a Veteran US Army Captain serving as Master of Youth Awesomeness and Strength Coach for Hostyle Conditioning in Orleans, ON. Jess holds a BS degree in Exercise Science from Oregon State University, Certified Strength and Conditioning Specialist (CSCS), among other training and nutritional certifications. A simple country boy turned lifetime fitness enthusiast and passionate trainer, who inspires everyone he meets to be involved in fitness, strength training and optimal nutrition in support of his personal motto Be Strong, Be Fast, and Be Resilient.

Known for his high intensity, hybrid programs and never ending pursuit of fitness endeavors his former colleagues call him by his nickname CAPTAIN SMASH (CPT SMASH) or just SMASH. Jess coaches a wide variety of people as he believes in Hostyle Conditioning’s mission of transforming the ordinary lives of men and women into leading extraordinary lives that are improved through a blend of hybrid strength training and dynamic cardio conditioning. Jess has established himself as a lead trainer in Youth Strength and Conditioning, as well as specialty programming for special populations as military, police/firefighter, nurses and strength sport competitors. As a professional coach, Jess loves what he does to provide purpose, direction and motivation to those who feel that they need help in getting to from A (current fitness level) to B (goal fitness level).

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So Dairy, Great For Fat Loss– Yeah Right!

| June 4, 2014 | 21 Comments
So Dairy, Great For Fat Loss– Yeah Right!

Dairy, tastes great, goes down really nice, smooth and creamy, and it’s good for you right?  What’s not to love.  There are very little bad things you can say about the dairy products that you grew up eating in mass quantities.  I mean its got protein and calcium, everything a growing boy or girl needs, […]

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Why Don’t We Exercise

| May 20, 2014 | 6 Comments
Why Don’t We Exercise

The light and dark phases of the Earth slowly embrace you as you journey through your never ending sea of paperwork, pointless meetings, mindless internet searches and idle stretches of time glued to your television for some bleak release from reality.  The void between the days and nights seems ever so slowly dwindling away as you […]

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The Difference Between Fitness and Health (Part II)

| May 15, 2014 | 15 Comments
The Difference Between Fitness and Health (Part II)

So the last time we were talking about the differences between health and fitness from a standpoint of nutrition with a little bit of exercise, but now let’s really get into the weeds about your nutrition habits and why the diet you were eating so healthy before may not cover all of your FITNESS GOALS […]

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Time Management for your Fitness

| May 8, 2014 | 9 Comments
Time Management for your Fitness

It’s another great start to the day.  Your coffee is brewed, your clothes are spotless, the kids are out the door and you’re off to work.  The boss has a great lineup of horrible meetings to take up all your time during the day essentially increasing your daily workload to astronomical proportions increasing your stress […]

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The Difference Between Fitness and Health (Part I)

| April 24, 2014 | 12 Comments
The Difference Between Fitness and Health (Part I)

So we’re sitting down having dinner at the BConnected Conference and we’re talking about the usual amounts of fitness and nutrition wisdom that I try to impart on everyone who will listen and the topic of “eating healthy” comes up.  Let’s get one thing straight; everyone eats healthy.  Everyone.  True? Oh, boy…here we go! Now […]

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6 Tips to Return to Running After A Long Winter

| April 8, 2014 | 8 Comments
6 Tips to Return to Running After A Long Winter

Running isn’t something that you typically hear me chat about endlessly, but the truth of the matter is I truly enjoy running.  It helps me focus and clears my head from the typical daily riff raff and clutter.  You really don’t have to engage in any other thought processes other than right foot, left foot, […]

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The 5 Best Exercises for Moms Part II

| March 25, 2014 | 6 Comments
The 5 Best Exercises for Moms Part II

So after last time’s segment there was a couple of exercises mentioned that you could do at home to help increase your upper body pushing and pulling strength. Two of the foundational movements that everyone should do in their workouts. Now, we’ll finish off the body completely with the additional three exercises to conclude the […]

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Lost Your Flat Tummy During Pregnancy?

| March 18, 2014 | 4 Comments
Lost Your Flat Tummy During Pregnancy?

So you’ve decided to start a family or perhaps you already have a family and now you’re wondering—how do I get back that flat, tight tummy I had before the kids came along?  This is a complicated question and one that ideally should be addressed earlier on, ahem, that means you should have already been […]

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The 5 Best Exercises for Moms (Part I)

| March 11, 2014 | 10 Comments
The 5 Best Exercises for Moms (Part I)

You’re a busy gal on the clock 24/7 with very little time to waste and when you do find the time to get in your daily dose of exercise it’s got to be good, right? This much I know there are a lot of fluffy exercises out there that don’t really do you much good […]

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The Five Tips to Overcoming Scary Gym Paranoia

| March 4, 2014 | 7 Comments
The Five Tips to Overcoming Scary Gym Paranoia

Remember the first time you first walked into the gym?  How did those first few moments feel?  It was either a wondrous and fascinating experience or else it was like walking into a torture chamber filled with a variety of complex machinery, unfamiliar people who were all in far better shape than you and kept […]

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The Top 4 Women Strength Training Fallacies

| February 18, 2014 | 6 Comments
The Top 4 Women Strength Training Fallacies

This much I know is true: I’ve been strength training for over fifteen years now and helped hundreds of people get in great shape, the majority of those trainees being women. The majority of them can now rock out pull-ups, pull heavy weight off the floor, and squat more than most guys I know. They […]

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5 Reasons Why Diets Fail

| February 4, 2014 | 15 Comments
5 Reasons Why Diets Fail

So you’re trying to lose some weight so you start looking around the interwebs for some popular diets.  There are so many to choose from nowadays.  You can go onto Amazon and download the latest diet books for about $20 bucks, read them front to cover and then go start killing yourself in about two […]

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3 Exercises to Slay Fat for Good

| January 14, 2014 | 11 Comments
3 Exercises to Slay Fat for Good

Congratulations you’ve made it to 2014!  Do you know what a great year this is going to be and why it’s going to rock?  Because you’re committed.  You’re determined, focused, motivated and above all else you have a plan to burn that body fat and keep it off.  For good this time! Well that’s awesome […]

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Tips to Keeping Your Fitness Resolution

| December 27, 2013 | 14 Comments
Tips to Keeping Your Fitness Resolution

Got a fitness resolution this year? Check out these tips to make it stick. The Thanksgiving and Christmas holidays have come and gone. Another year has come and gone and this year like every year before you’ve set yourself out of one of five New Year’s Resolutions. You’re either going to resolve to lose weight, […]

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Get Your Tush in Gear With Kettlebells

| December 24, 2013 | 10 Comments
Get Your Tush in Gear With Kettlebells

Good afternoon Mom’s everywhere! Now I know what you’re thinking there’s no one piece of fitness equipment that’s ever really worked for you, but I will bring your attention to one of my favorite tools to help sculpt and tone those glutes, hips and thighs with just a couple simple moves. You also want something […]

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Winter Time Workouts

| December 11, 2013 | 9 Comments
Winter Time Workouts

So the first of this season’s snow has finally hit the ground and while many are groaning and moaning about the additional shoveling and griping about the cold, the rest of us are so happy that we can’t hardly wait until the weekend or after work to go throw on some cross-country skis or snowshoes […]

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Why Every Mom Needs A Kettlebell At Home

| December 5, 2013 | 5 Comments
Why Every Mom Needs A Kettlebell At Home

So you might be wondering why I have a huge cannonball with a handle on top of it in the middle of my living room. Well, it just so happens that a kettlebell (that’s the cannonball implement) is a key feature in our home. In fact, it’s one of the biggest reasons my wife and […]

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The Truth About Supplements for Moms

| November 29, 2013 | 16 Comments
The Truth About Supplements for Moms

It was late in the evening at the local YMCA which has a nice gym that I used to train frequently with my wife. The weights were clanking with the hustle and bustle of young bodies lifting various weights. I was in between sets of bench press and pull ups when a group of young […]

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Losing Your Figure During the Holidays? Four Tips to Surviving the Holiday Pounds

| November 19, 2013 | 16 Comments
Losing Your Figure During the Holidays?  Four Tips to Surviving the Holiday Pounds

So it’s that special time of year again! The holidays are now upon us. I’m a little late for Canadian Thanksgiving, but I’m American so I can be a little late on getting this one out. You always get one freebie for the year right? Now is the time for festive holiday parties filled with […]

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Why Driving Your Car Is Ruining Your Workout

| November 5, 2013 | 6 Comments
Why Driving Your Car Is Ruining Your Workout

Have you ever gotten into your car to head to work in the early morning. You’re pretty tired from the night before and you’re not really awake quite yet. Your eyes still have those little eye boogers from sleep that you managed to miss when you washed your face in the morning and even the […]

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Top Five Myths in Fitness for Women

| October 30, 2013 | 4 Comments
Top Five Myths in Fitness for Women

Over the many years that I’ve been training people to become strong, fast and resilient, by far the most rewarding experience is showing women that they are stronger than they think. One of my clients the other day after flipping a 250lb tire end over end for 20 meters gave me the look of disbelief—even […]

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